Additional and cost-effective sales channel in the heart of the target group for Direct-to-Consumer retailers without cannibalization of margins!

Sustainable brands are brought together. Brands that complement each other instead of competing. Trading under their own brand and conditions. Brands that are open to the exchange of knowledge and open to co-creations.

Joining is easy. In exchange for a guaranteed, market-unique financial benefit, partner brands are given a protected status per product category. Thereby access to a fast-growing, 'club' of like-minded consumers, who are looking to purchase sustainable products and brands. Visibility on a stage with ongoing media campaigns, including the use of influencers (ambassadors and evangelists), social media marketing, educational marketing, search engine marketing and PR. The interaction and bond between consumer and the sustainable partner brand is strengthened. No commissions are due on the sales. No hidden costs. This way, the product price remains transparent and fair, without it cannibalizing the margins.

Orders and payments are made trough our web shop. Convenience for the consumer that the purchase of multiple products can be promoted and bundled in one transaction. Procurement, stock, shipping, returns, refunds, back orders and warranties are handled through the partner brands.

In consultation with partner brands, promotions and campaigns are developed. Digital campaigns are executed free of charge on the platform. ROI-targets are determined in advance. Together with the partner brand, the commercial results are monitored, if necessary interim adjustments are made and (additional) digital campaigns are planned. 

Partner brands participate in the marketing coalition board. Can thus influence the admission of new partner brands. Participate in the evolution and roadmap of the marketing platform. Exchange of campaigning expertise and results between partner brands are facilitated. Co-creation and barter deals with fellow partner brands are encouraged.

Within the palette of sustainable brands young, promising companies can be found. In order to fulfil our promise to stimulate sustainable consumption, we will act as a 'nursery' and offer these start-ups and scaleups a 'platform offering a large audience' with which the critical mass, that is so essential for growth and structural profitability, is quickly reached.

Continuously changing consumer behaviour, social opinion and disruptive developments are transforming the chain and require rapid reactions and higher investments from brands.

The marketing platform offers state-of-the-art techniques in the field of marketing automation (predictive offering, artificial intelligence, knowledge mining, machine learning) to accelerate sustainable consumption by the masses. The advanced platform is built with the most modern online marketing building blocks. Proven components, which are qualified as market leading and futureproof by authorities such as Gartner and Forrester. Existing IT environment of partner brands is maintained and connected via plug-and-play. No risky IT projects. No customization. Fast time-to-market. Scalable. Future-proof.

Valuable customer data and behaviour is collected, enriched and used exclusively to optimize the sales process of partner brands. Personal data is not traded. The privacy protection and security measurements meet the most stringent requirements, ISO-standards and all European laws and regulations.

Tell me in 10 seconds why a sustainable brand should join.

Can we count on a flying start?

The market launch with 100,000 households is planned for the end of the year. Households that are known to endeavour the next step in sustainable consumption. A gift that represents a priceless PR value in developing brand awareness. Forms immediately an attractive volume of potential customers for partner brands. Provides critical mass for social media. Provides insight into consumer behaviour and needs and help optimize our offering. After market launching, our focus will primarily be on the acquisition of large volumes new subscriptions. In parallel, a rapid expansion of the offering will be pursued.

Looking for an alternative to platforms, marketplaces and price comparison sites that negotiate from a dominant position and cost a lot of margin?

Joining is easy. Low entry barrier. Fair and transparent conditions. Partner brands must be socially engaged and willing to account for this through our survey. The deal must offer a guaranteed market unique financial benefit and be exclusive to our subscribers. In addition to the one-time contribution to the connection to the platform (content creation, development of ROI-based campaigns, extension of consumer profile, SEO /SEA, setting up reports, segmentation for introduction of offer, connection to platform, direct access to an extensive group of profiled and like-minded consumers, advice on optimal application of the marketing platform, setting up and training of inbound support by customer care, effectuating Brand Responsibility Survey). Partner brands get a protected status for a product category. No commissions due. No hidden costs. Digital exchange of product information and transactions. Direct-to-Consumer companies with a nationwide distribution and service network and must (reasonably) provide continuity.

Don't miss the boat and at the very least stay well informed!

The subscription can also be used as a marketing or loyalty tool. For retention purposes, recruitment of new customers, appreciation of relations, support product introductions, publicity campaigns, sponsorship, etc. Of course we are willing to think along and translate the application into a lucrative business case.

Do you want to know more about the potential possibilities, options and economic returns as a partner brand or the possibilities of using the subscription as a marketing or loyalty instrument. Fill in the form below and we will contact you directly.